CIS251 Web 2.0 Buttons



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Pixel Perfect - Web 2.0 Buttons


BIG is web 2.0. And buttons are no exception. Whether you are designing a call-to-action button to prompt the user to download a program or purchase a product or a navigation menu to guide the user through the pages in your web site, the following tutorials boast the latest in web 2.0 design trends.

Call-to-Action Buttons

The primary call-to-action button should be the most noticeable element on the page. Within reason -- the BIGGER THE BETTER. as long as the button empowers the content, not overpowers it. And how does a button get noticed? Buttons with round corners, bright, eye-catching colors, and bold in-your-face text scream "Click me!, click me!, click me!"

But how does a designer entice the user to "click me"? Wait! I know what works for me... "FREE" Borrowing from a popular radio commercial, Free is good; Free is great; Free IS awesome!"

Is there anything else that you should know about call-to-action buttons? Location is key. Designers agree that buttons should be placed above the fold, which simply means that they should appear on top vertical half of the screen and should have plenty of whitespace separating them from the content.

Navigation Buttons

Both horizontal and vertical navigation bars in Web 2.0-centric sites are designed along a common theme -- usability! Web page visitors stay on your site longer if it is easy to find what they are looking for. Your goal, and an explicit goal of web 2.0, is to guide the user through your site in such a way that the user knows that he or she is in the right place.

Ever notice that many of the 2.0ish buttons have a unique blend of Web 2.0 colors. Instead of creating the blends yourself, you can download 30 pre-made gradients from Ultimate Web 2.0 Layers Styles for GIMP.



Do you remember from your html coding that a link can be styled for four different states?

State Description
link The link before it has been clicked
active The link when the mouse button is being presed
visited The link after the page has been visited
hover The link when the mouse is hovering over the text

Web 2.0 designers take advantage of these states to make the user feel at home. Notice on the navigation bar above, when you open the Web site for the first time, a blue bar displays above the "current" page button -- the Home page. As you move your cursor over other menu buttons, a green bar displays above the button. When you click another button (such as the Badges button), a blue bar displays above the NEW "current" page. This dynamic, "You are here!" imagery helps to establish a simple, easy-to-follow navigation scheme that makes the user feel comfortable navigating the site.

The heading of this Web page, "Pixel Perfect - Web 2.0 Buttons," refers to a balance of image quality and file size. Although each of the buttons in the Navigation section are designed as complete buttons, many of them are saved as 1-pixel wide images that are repeated horizontally as a background image using a combination of html script and css formatting.